“I desire to be to other women what I so desperately needed myself in a despairing time of life, a mentor with pom-poms in her hands and insight that brings about change through the Word of God.”

Dr. Maricia Sherman


Dr. Maricia Sherman is proud to present HerGroove, a mission focused company with mission driven principles and leadership.


HerGroove is an inspirational company that provides high quality products and services to assist women to renew the mind and bring forth positive life transformation.


Dr. Maricia Cares

In 2013, in an effort to support women who may be economically challenged, HerGroove directed it's focus toward the growing statistics that many women are unable to afford mental health wellness counseling resulting in high numbers of depression and anxiety. After overcoming her own battle with depression, Dr. Sherman aligned the  company’s charitable focus to ensure that women are afforded low cost opportunities to receive mental and emotional healthcare assisting healing from traumatic effects of domestic violence.


HerGroove's inspirational lipsticks and lipglosses were launched to provide women the opportunity to serve one another through the purchase of a custom luxury line of organic products. What a worthy cause!

When you make a purchase, you are not just buying another beauty enhancement, but you are also supporting the mental and emotional well-being of another woman as a percentage of all purchases is allocated to the advancement of mental and emotional health of women in need of services. 

"I just simply know that we make the difference!